BA (Hons) in Media and Cultural Studies


Awarding Body:
Quality & Qualifications Ireland (QQI) - formerly Higher Education & Training Awards Council (HETAC)
 qqi logo
Award Level:
Level 8 (Honours Bachelor Degree)
Part-time , 4 years (2 evenings per week)
Title of Award:
Bachelor of Arts (Honours)
Award Type:  Major   
The BA (Hons) in Media & Cultural Studies is an exciting degree that combines two increasingly popular fields of study. Cultural Studies began in Britain in the 1950s and later had an enormous impact on the United States and Europe. As a focus of study, it broke historically with elite conceptions of culture and focused, instead, on popular cultural forms and the whole life-ways of individuals in contemporary society. Cultural Studies combines elements of sociology, literary and film studies with qualitative and ethnographic research methods to allow students to critically engage with such topics as globalisation, ethnicity and race, the body, sexuality, religion and politics, to name but a few. Uniquely, this programme also allows students to engage with themes such as the origin of culture, language and violence.

Key Features of this Programme

  • Media Studies examines the global expansion of the mass media and investigates the way it shapes our understanding of world around us. 
  • The programme seeks to introduce students to culture and media as a way of thinking about culture and the role of social structures in governing human action. 
  • A wide range of complementary courses serve to endow the student with a broad understanding of issues facing contemporary society in general, and European society specifically. 
  • The student is led through a track that encompasses media and culture studies in a manner that is designed to foster critical thinking and action.

Programme Content

Level 1
  • Introduction to Media, Culture and Society   
  • Culture and Violence/Material Culture and Consumption   
  • Exploring Cultural Differences   
  • Understanding Popular Culture   
  • Understanding the Image
  • Media and Cultural Studies Learning Lab    
Level 2   
  • Media and the Modern World
  • Culture and Colonialism
  • Exploring the Body   
  • Documentary Filmmaking   
  • Documentary and Non-Fiction Film & Television/Avant-Garde and Experimental Film & Video
Level 3   
  • Gender and Sexuality   
  • Contemporary Cybercultures   
  • Social Theory I/Social Theory II   
  • The City   
  • Final Year Projects


The degree is divided into three levels and each level is divided into two twelve-week semesters. Level three has a major final year project associated with it. 

The duration of the degree on a part-time basis is typically four years. Normally students will attend classes two evenings per week from6.15pm-9.30pm. Advice and confirmation of module selection will be made available to students before course commencement.

The programme consists of modules from each stream (Culture & Media), and realised via literature, ethnography, social theory, language, history and film, popular media (TV, radio, film, art).

Career Opportunities

Students with a degree in Media & Cultural Studies will go on to academic work in disciplines such as English, History, Anthropology, Political Science, or Sociology, as well as in interdisciplinary fields such as Gender and Media Studies and also in Journalism and the communication industries. Graduates will be able to apply their scholarly training in applied settings: some with cultural institutions of various kinds, such as museums, others in advocacy groups, service groups or non-government organisations. Successful graduates from the Media & Cultural Studies programme will possess a wide and diverse range of skills which will qualify them to work within a number of disciplines, including the Humanities, the Arts, Politics, Business and Non-Governmental Organisations to name but a few.

Dublin Business School has a dedicated Careers and Appointments Services department who work to develop the career prospects of the student body by teaching employment skills to be utilised following graduation and throughout a student’s professional life. The Careers office additionally publicises recruitment campaigns and current vacancies that may be of interest to students.
Additionally, internships and work experience opportunities are developed by our Employer Liaison Officer, with many DBS graduates continuing on to work within the company where they have completed their work placement.

For further information on the DBS Careers and Appointments Services, please visit the dedicated website


You can view all part-time undergraduate arts degree courses fees or why not contact our admissions team who will also be able to advise on the payment options available to our students.
Fees quoted cover the annual cost of tuition per module including registration and examinations. Please note also that tax relief is available on fees for Irish income tax payers at the standard rate of 20% on all fees exceeding €1,000 and up to €7,000.

Next Steps

Visit Us

Open days are a great way to help you make your decision about your course of interest. The open day will give you the opportunity to receive one on one advice and direction from leading academics in your chosen subject area, meet current students and also have your questions answered on entry requirements, student support and the admissions process. Find out when our next Open Event is taking place.
The Admissions Office is located in our Aungier Street campus and you are welcome to visit the college to speak with a member of our admissions team from Monday to Fridays, 8:45am – 5:15pm. Alternatively, you can contact us by email.

Standard Applicants - Evening Arts Degrees

Standard Applicants for the Evening Arts Degree programmes must meet the minimum entry requirements of the College. For Evening Arts Degree programmes the minimum entry requirements are 2 honours in higher level subjects and 4 passes in ordinary level subjects (to include English or another language) in the Leaving Certificate or equivalent.  Please forward the relevant documentation or any other second or third level qualifications (original & official English translation where issued in another language) to the Admissions Office. Proof of age such as a copy of driver’s licence or passport must also be submitted.

Mature Applicants - Evening Arts Degrees

If you are over 23 years of age and do not meet minimum entry requirements, you may apply as a mature student. Mature students are assessed on the basis of age, work experience, general education standard, motivation and commitment to the programme for which they are applying. Please forward documentation such as relevant transcripts, a CV and other related documentation to the Admissions Office.  Proof of age such as a copy of driver’s license or passport must also be submitted.



DBS Open Evening

Now accepting applications for Autumn 2014

We are now accepting applications for all programmes commencing Autumn 2014. Apply online or contact our admissions team for more information by calling 01 417 7500 Monday to Friday, 8.45am to 5.15pm or email