Business and Management

Key Features of the BA (Hons) Business Management

• Provides a broad foundation in business management and in the main function areas of management
• The programme equips students with a wide range of knowledge and skills necessary for a successful career in business 
• Students may opt to specialise in the areas of Marketing, HRM, Law and Accounting
• Successful completion can lead to postgraduate study in areas such as Public Relations, HRM, IT, Finance and Marketing

The BA (Hons) Business Management degree programme has been designed to provide a broad foundation in business management and in the main functional areas of management. Students are equipped with a wide range of knowledge and skills necessary for a successful career in business. The course features a mix of practical, theoretical and applied subjects with the integral opportunity for personal skills development. Students may opt for a specialism in the areas of Marketing, HRM and Law. Successful completion of this degree can lead to postgraduate study in areas such as public relations, human resource management, information technology, finance and marketing.

Aims & Objectives

The overall aim of this programme is to provide students with an integrated, balanced and flexible business education and to enable them to develop the business and personal skills required to enable them to progress in their subsequent careers.

On completion of this programme, students will have the ability to:

• Demonstrate a strong knowledge and understanding of the fundamentals of the many aspects of business and management
• Display a methodical approach to analysis, problem-solving and decision making 
• Display a practical competence and skills in Business, Marketing, HRM and Law 
• Proceed in a highly competent manner to postgraduate study.

Level 1 is a foundation level, which is common to many of the College’s undergraduate degree programmes. The foundation level provides knowledge in the primary business disciplines, as well as developing the broad cognitive skills of students. It is deliberately generic in nature to provide a degree of flexibility to students in terms of re-directing their studies on its completion.

Level 2 consists of five modules, which will combine 3 core modules and 2 elective modules. Level 2 focuses on the areas of Management, Marketing, Law and Business Finance.

Level 3 further develops the modules introduced at Level 2 with more emphasis on strategic management. It develops an understanding of the global business environment and how business strategies are formulated and implemented. Insight into the importance of human resource management is another key area that is covered and its relevance to the successful management of people within organisations. Students may specialise in the areas of Finance, Law, IT or Marketing.

Assessment

Career Opportunities

Because of the broad spectrum of subjects studied, career opportunities for business management students are numerous. The wide-ranging nature of knowledge and skills gained by business graduates makes them an attractive proposition for any prospective employer. A range of employment opportunities is possible in areas such as marketing,sales, operations, information technology, finance and general management. Alternatively, the degree provides the basis for further study at postgraduate level.

Programme Content

This course comprises of 3 levels. Students should complete this course in 4 years part-time. Students attend lectures 2 evenings per week on average.

Note: Students should select 2 elective subjects at level 2 and 3

Learner protection for this programme is provided in accordance with Section 43 of the Qualifications (Education and Training ) Act 1999.